This article is about Hard Velocity Presents Alex Kidd @ The Mud Club in Bognor Regis (UK), Fri 18 Jul 2008
Now being labelled as “the biggest next generation nutter” in Hard Dance, Alex Kidd is well on his way to Global Domination with his unique, dance floor destroying sets.
He is one of a few UK based DJ’s that supports a European Hard Trance & Hard style sound. But defining his sound is a difficult topic that many have attempted & FAILED to address. An Onslaught of Audio Anarchy might be a fair attempt! But when questioned Alex says his style is “predominantly European Hard Trance, with elements of Hard Dance and Hard Style & a splattering of Techno, just for good measure!” This is all reflected in the wild and outrageous shows that he consistently delivers. His insane technical ability shines through as he battles and chops his way through growling beats and soaring riffs to stand high and mighty over all other’s on the bill, gaining the respect of other artists and amazed crowds the world over….
The Alex Kidd Experience cannot be fully appreciated on a mix CD. That Kidd is a true showman behind the decks with his constant trickery of the mixer and wild antics that whip the crowd into frenzy, not just confined to the DJ booth - Don't be surprised to see The Kidd crawling up the speakers to hype up the vibe, whipping out (a very plastic!) Chainsaw or taking a masked crowd dive - Whatever turns up the atmosphere and takes the party to the next level!
Alex Kidd has been around so long, it is difficult to believe he's still in his early twenties! Before the tender age of 20 Alex had achieved a lot more than most do in their careers!
Drawing inspiration from Drum and Bass legends like Goldie and Techno pioneers such as Sven Vath, an early insight into the industry was gained from his job at Spin Inn records in his home town of Manchester. From securing his residency at Goodgreef at their opening night & still remaining a resident today, word soon escaped & before he knew it, The Kidd was DJ’ing all over Britain. With him being a regular fixture at the Bowlers raves that were hosting party’s for up to 5000 revellers, Alex was thrown in at the deep end from day dot. Not content with just entertaining his compatriots, Alex soon secured a sell out tour to Taiwan, which was an experience to say the least & regular visits to Ibiza, appearing at Judgement Sunday at the Ibizan SuperClub - Eden.
2004 saw Alex really catapult into the big time, with major bookings at HQ Amsterdam, Inside Out, Dance Academy, Wildchild, Bionic, Polysexual, Sundissential & Garlands, followed by major UK Festival appearances at Creamfields in the Cream/Goodgreef Main Arena, Helter Skelter & Antiworld Indoor Festivals & the 7000 capacity HQXL @ Amsterdam Docklands, culminating in being tipped by Yoji Biomehanika in the 2004 Top 100 DJ Mag Poll as ‘One to watch for the future! & was also cited in both 2004 & 2005 as being a Mixmag Future Hero...It would seem that 'future' has become Alex's 'present'. Mixmag regularly feature phone interviews and a highlight of what Alex has been up to and will continue their support for him.
Alex really cemented his place amongst the bright lights of the Hard Dance Industry in 2005, not just nationwide but all over the world - in what has been an extremely busy & productive year. It started with a tour of Australia where Da Kiddsta demolished nightspots in Sydney, Adelaide & the Gold Coast amongst others. Alex has since twice returned Down Under including touring with Lab 4 on their sell out Album tour touching down in Melbourne's amazing 3000 capacity Metro & will be soon be packing his Bucket & Stylus for Mr Kidd's next tour of Australia in 2006.
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